A scientific study was recently conducted that
discovered people prefer shorter lines of online content because it’s easier on the eyes…
… making it easier to understand.
(some real “Bill Nye”-style stuff)
Now, although blogging is a lot like email (content-based, allows you to demonstrate your knowledge, and keeps you top of mind) –they aren’t the same.
On a blog post you can do tricky things like use an image to crunch the first lines of your post to be shorter.
But in email it can be more tough, as pictures can often set off the spam filters and people have to enable them.
(which is why I seldom use pictures)
So when I chose my email service provider, I was pumped to find out that with a few simple lines of code, you could make it easier to read emails you send to your subscribers.
The tricky part was that no one knew this “magical code” that helped make it easier for your list to read emails from you.
It pissed me off.
Any who, in an upcoming project I’ll be including this code (and for my one-on-one private clients), but it can be yours for free.
Alls you have to do is sign up for a free Aweber account and forward your confirmation my way before Friday, December 11th at Midnight.