I’ve noticed something funny when I’ve been playing with Elvis lately.
Like any dog, he enjoys his toys.
Unlike the dogs that come to mind – my Yorkshire Terrorist has a bit of an attitude problem.
If I throw the toy to a part of the yard he doesn’t like, he just looks at me like “you get it.”
I’ve found a quick way to avoid this little attitude problem that translates directly into landing quality email subscribers:
Instead of just throwing the toy for him to “fetch”
I get him wild up by waving the toy around
getting him to bite at it while pulling it away
and play with his patience.
Then I throw.
He runs at it like a gazelle hunting zebra in the wild.
Should you “toy” with potential subscribers and customers?
If you care deeply about your market’s issues and they are hesitant to take action
then consider what you can do to make sure they’re excited about your emails and offers by creating scarcity, urgency, and limited offerings.
More list-building methods to wag a tail at here:
Me + Your Inbox = Pure passion.
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