When’s the last time you looked at Apple’s product line-up?
Browse online or take a walk into one of their stores and you’ll notice something very particular:
By keeping things so basic and straight-forward, it makes it easy to see why people should by.
Unfortunately for most entrepreneurs, we enjoy doing the exact opposite.
We make it hard for potential clients to see why they should buy our services and pimp ourselves out hour-by-hour…
Or even for free.
How do you attract customers so that you don’t have to feel like you’re always “pitching”?
How do you get so crystal-clear on what you offer that you hardly have to do any talking?
And how do you avoid time-wasting mistakes designed to keep you from getting money?
Let’s find out.